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Presenting a Perfect Picture

The Internet has made it crucial for sellers to produce great photos when listing their homes on websites. Houlihan Lawrence offers up some advice on how make your home "picture perfect."

The phrase “a picture is worth a thousand words” is truer than ever now,with over 87 percent of buyers using the Internet to find their dream homes. Presenting your home to potential buyers using great photography can provide a hefty advantage over other properties that have not done the same.

There are endless tips on the Internet, but here are just a few to consider when getting photos taken of your home for sale. We asked Houlihan Lawrence's Director of Marketing Bobbi Egan for some tips to improve and prepare the look of your home for a listing shoot.

First and foremost, sellers should have their homes "photo-ready" for when the photographer using the following preparation methods. 

For interior images:

Light – Good lighting is a critical element in photography. Open all the blinds and drapes to let natural light in. Cleaning windows and mirrors will add more light and sparkle to your rooms. Turn on lights and lamps. Replace all burnt out bulbs.

Clutter – Show off your home not your possessions. Remove all personal items and keep clutter to a minimum. Pack what you don’t use and store what you do in a cupboard or closet. Clean off your desk and counters. File your papers and bills. Organize and straighten up your closets and shelves. Your moving anyway so now is a great time to purge unwanted items.

Clean – Vacuum, clean and mop all floors. Wash and put away all dishes in the sink and dish drain. Remove soap, sponges and towels. Polish faucets and fixtures. Make sure all the beds are made and bedside tables are free of personal items and clutter.

For exterior images:

Move all vehicles, trash cans, toys and hoses out of the area to be photographed.
Clear all debris and leaf litter from your front walk and entryway.
Mow and rake your lawn. Trim hedges and spruce up your shrubbery.
Have a great view or unique feature? Make sure you get a photo of it.
Photograph cleaned, uncovered pools with umbrellas opened and toys removed.

The best photography focuses on the details of the house, not its contents. A bit of work in preparation before photos are taken will help showcase your property in its best light.

This post is contributed by a community member. The views expressed in this blog are those of the author and do not necessarily reflect those of Patch Media Corporation. Everyone is welcome to submit a post to Patch. If you'd like to post a blog, go here to get started.

Catherine Baker May 21, 2012 at 09:57 PM
Thanks for the tips! We are in the process and welcome all the suggestions and help offered.
Kerry Barger May 21, 2012 at 11:54 PM
Glad to here this helped, Catherine! Good luck with the listing process.


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