Business & Tech

Soho East Raises Funds for Boston

Proceeds from the sale of scarves will go toward RYOT News' Boston Marathon Victims Fund.

Stacey Higgins has friends in Boston, but that’s not why she decided to raise money for the victims of the Boston Marathon Bombing.

“I basically felt helpless like a lot of people and wanted to take some kind of action,” said Higgins. “My inclination was to do something through my business, Soho East. I racked my brain and one of my vendors, who is a designer, had just put out these beautiful printed chiffon scarves for spring that were light in weight and the perfect length and made me happy looking at them. So, I immediately wanted to use them as part of my plan.”

Her plan involves giving all of the profits from the sales of these scarves to the RYOT Foundation’s Boston Marathon Victims Fund. One hundred percent of the proceeds donated to this fund will be used to help the dozens of individuals who were injured in the April 15 bombings, by paying for medical costs, physical therapy and counseling. Funds will also go toward funeral costs for the three individuals who died in the attack. 

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For more information on the RYOT Foundation’s Boston Marathon Victims Fund visit: yot.org/campaigns/boston-marathon-victims-fund

So far, Higgins has raised more than $300 and has 13 scarves left to sell until she reaches her $525 goal.

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“It is not a lot of money, but every little bit helps,” said Higgins, who lived in Dobbs Ferry for 11 years, and recently moved last year to Stamford, CT. 

Soho East had its original storefront in Dobbs Ferry for 10 years before opening at 94 Main St. in Irvington for about two years. Soho East moved out of its Irvington storefront about two years ago. Higgins now runs Soho East online and out of pop-up locations during different times of the year, most recently the Dobbs Ferry Historical Society's Mead House.

Those who wish to purchase a scarf for $32.50 can visit her website at sohoeast.net.


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